MODO 901 launch in Sydney & Melbourne – June 2015

Posted on 05.06.15 at 06:23

MODO Invite

Sonnet Introduces USB 3.0+eSATA Thunderbolt™ Adapter and USB 3.0+Gigabit Ethernet Thunderbolt Adapter

Posted on 29.07.15 at 07:00

Screen Shot 2015-07-29 at 4.58.35 pmIRVINE, CA—March 4, 2015—Sonnet today announced the launch of its new USB 3.0+eSATA Thunderbolt™ Adapter for easy connectivity to USB 3.0 devices and eSATA storage, and USB 3.0+Gigabit Ethernet Thunderbolt Adapter for easy connectivity to USB 3.0 devices and Gigabit Ethernet wired networking. Both devices leverage Thunderbolt technology to provide an inexpensive connectivity alternative for Mac® and Windows® PC users.

“These adapters are designed for anybody who needs a simple and cost-effective solution for adding high-throughput peripheral and wired networking connectivity to any computer with a Thunderbolt port,” said Robert Farnsworth, CEO, Sonnet Technologies. “For early adopters of Thunderbolt technology, these adapters provide the USB 3.0 connectivity found on today’s systems, while the eSATA and Gigabit Ethernet ports enable many more users to connect effortlessly to fast storage and wired infrastructure.”

Both the USB 3.0+eSATA Thunderbolt Adapter and USB 3.0+Gigabit Ethernet Thunderbolt Adapter provide one 5.0 Gb/s USB 3.0 port for connecting to storage, hubs, and other USB 3.0 devices. In addition, the eSATA Adapter offers a single eSATA port that supports port multipliers, and the Gigabit Ethernet Adapter includes a Gigabit Ethernet port that supports 1000/100/10Base-T auto-negotiation. Both devices are bus-powered and require no additional power adapter, and each comes equipped with a 10 Gb/s Thunderbolt interface and attached Thunderbolt cable.

Both the USB 3.0+eSATA Thunderbolt Adapter and USB 3.0+Gigabit Ethernet Thunderbolt Adapter are compatible with any Mac computer with a Thunderbolt port running OS X 10.8.5 and higher, as well any desktop or notebook PC with a Thunderbolt 2 port running Windows 7 or Windows 8.

Intraware Australia invite you to SMPTE 2015

Posted on 06.07.15 at 03:47

SMPTE 2015

 

The Intraware booth will be showcasing industry leading technology solutions from a variety of our valued suppliers covering Media and Project Asset Management, Archiving Solutions, Storage Workflow Servers, Expansion Technology, Virtual Reality and High End Visual Effects Software.

With international guests from The Foundry (Visual Effects and Virtual Reality Technology), Empress (Media Asset Management), Promax(Workflow Servers and Archive Appliances), Sonnet Technologies(Thunderbolt Expansion Devices), ScaleLogic (High Performance SAN and NAS File Systems), FlavourSys (Project Asset Management) and QStar(Network Data Migration and Archive Management) it will be a great opportunity for you to see and discuss your business challenges and receive expert advise and information. A small theatre will showcase showreels from our wonderful Australian and New Zealand end users as well as serving as a venue for demonstrations on The Foundry products. Other technologies from Marquis Broadcast (Avid Project Parking), JLCooper (Control Surfaces) and ASG (Digital Archiving Software) will also be on display.

Suppliers

— The Aftermath — The Foundry & Intraware User Conference

Posted on 09.07.14 at 02:08

The conference was a huge success and enjoyed by all the attendees who came from all around the region.

For those who missed the Masterclass by Frank Reuter or would like to see it again, you can see the re-run here.

We will be posting a re-run of Dave King’s session on MODO and MARI soon.

Meanwhile, here are some photos from the event.

 

Karactaz on their use of Modo
Wayne from Intraware, Joe and Matt from The Foundry being grilled by the audience
Charlie Tait from Weta showing Nuke scene data
Peter Hillman and Charlie Tait from Weta work on their deep pipeline
The Intro
Frank Rueter Master Class
Networking during a break, a chance to feed
Joe and Wayne either announcing the door prize or about to jump off the roof, with Mariana and Debbie

World’s First PCIe® Card Expansion Systems With Thunderbolt 2

Posted on 04.02.14 at 00:54

Sonnet Now Shipping Echo™ Express III-D, III-R, and SE II Expansion Chassis With Thunderbolt™ 2 Technology

IRVINE, Calif. — Jan. 16, 2014 — Sonnet Technologies today announced that its Echo™ Express III-D (desktop), Echo Express III-R (rackmount), and Echo Express SE II (desktop) Thunderbolt™-to-PCI Express® (PCIe®) card expansion chassis are the first devices of their kind to ship with 20 Gb/sec Thunderbolt 2 interfaces. These models, which began shipping this week, are the newest members of Sonnet’s award-winning Echo Express family of expansion products that enable any Mac® computer equipped with Thunderbolt 2 or Thunderbolt ports to interface with a wide variety of high-performance PCIe cards originally designed only for use in desktop computers.
The Echo Express III-D, Echo Express III-R, and Echo Express SE II incorporate ultra-fast Thunderbolt 2 technology, which delivers twice the throughput of 10 Gb/sec Thunderbolt and provides sufficient bandwidth to support many of the highest performance and most demanding PCIe cards. The new expansion chassis support every kind of Thunderbolt-compatible PCIe card available — enabling the use of professional video capture, audio interface, 16Gb and 8Gb Fibre Channel, 10 Gigabit Ethernet, SAS and SATA HBA, and RAID controller cards with Thunderbolt-enabled iMac®, Mac mini, Mac Pro®, MacBook Air®, and MacBook Pro® computers. Plus, the Sonnet systems’ dual Thunderbolt 2 ports support full-bandwidth connectivity with Thunderbolt 2-equipped host computers, full backward compatibility with 10 Gb/sec Thunderbolt-equipped computers and devices, and daisy-chaining of other Thunderbolt 2 and Thunderbolt devices.
Designed for users needing an optimum solution for connecting three PCIe cards to their computers, both the Echo Express III-D and Echo Express III-R provide one x16 and two x8 PCIe slots to support three full-length, full-height, single-width PCIe cards. Both chassis feature a built-in universal 300W power supply with a 75W auxiliary power connector to support PCIe cards with higher power requirements. In addition, the systems integrate two large ultra-quiet, temperature-controlled cooling fans to enable their use in noise-sensitive environments. The companion Echo Express III-R Mobile Rack Kit enables users to install one or two mobile rack-form-factor devices inside the Echo Express III-R chassis. Peripherals such as LTO tape drives, 2.5-inch SSD or HDD drives, 3.5-inch drives, Blu-ray™ burners, and memory card readers can be installed into the kit and connected to the PCIe cards installed in the chassis, saving rack space for other equipment.
The Echo Express SE II was designed for users needing a simple way to connect two adapter cards to their computers, and it supports all but long Thunderbolt-compatible PCIe cards. Weighing just 3.7 pounds and measuring only 6.5 inches wide by 11 inches long by 4.6 inches tall, the Echo Express SE II is compact and lightweight, and its rugged aluminum case provides excellent protection for the cards. The new chassis supports two half-length (up to 7.75 inches long), full-height PCIe 2.0 x8 cards and provides an additional space for a daughter card. Some specialty cards, such as RME’s HDSPe MADI FX card, Blackmagic Design’s DeckLink 4K Extreme, and the Lynx Studio Technology AES16e-50, include a daughter card that mates with and provides additional external connections to the main card. The Echo Express SE II provides the slot space and mounting support for an adjacent daughter card without sacrificing an entire PCIe slot.
“Sonnet has consistently led the way in delivering high-performance and reliable Thunderbolt-enabled products, beginning with the first-ever suite of Thunderbolt-to-PCIe expansion chassis, and now continuing with the only Thunderbolt 2-to-PCIe solutions available,” said Robert Farnsworth, CEO of Sonnet Technologies. “Our new Echo Express III-D, Echo Express III-R, and Echo Express SE II not only deliver amazingly fast 20 Gb/sec performance when connected to Thunderbolt 2-equipped computers such as the new Mac Pro, but also are our quietest models yet and are fully compatible with even the earliest Thunderbolt-enabled Macs.”
Until now, the Echo Express III-D, III-R, and SE II have been equipped with 10 Gb/sec Thunderbolt technology. Customers who have purchased these Echo Express systems received an in-box coupon for a free upgrade to Thunderbolt 2. These customers will be able to claim their Thunderbolt 2 upgrade from Feb. 3 to March 31, and more information can be found at www.sonnettech.com/thunderbolt2upgrade.
More information on the Echo Express III-D is available at www.sonnettech.com/product/echoexpress3d.html.
More information on the Echo Express III-R and Echo Express III-R Mobile Rack Kit is available at www.sonnettech.com/product/echoexpress3r.html.
More information on the Echo Express SE II is available at www.sonnettech.com/product/echoexpressse2.html.

Sonnet Announces Echo™ Express SE II Two-Slot Thunderbolt™-to-PCIe® Expansion Chassis and Upcoming Support for Thunderbolt 2

Posted on 23.09.13 at 07:32

Sonnet Announces Echo™ Express SE II Two-Slot Thunderbolt™-to-PCIe® Expansion Chassis and Upcoming Support for Thunderbolt 2

Two-Slot Chassis Will Ship With Certificate For Free Upgrade to Thunderbolt 2 Technology

IRVINE, Calif. — Sept. 11, 2013 — Sonnet today announced the Echo™ Express SE II, the replacement for the highly successful Echo Express II Thunderbolt™-to-PCIe® expansion chassis. The new model adds enhanced capabilities and sells at a lower price, and also includes a coupon for a free upgrade to exchange to Thunderbolt 2 when it becomes available this fall. The new two-slot Thunderbolt 2-to-PCIe expansion chassis enables the use of a wide variety of high-performance PCI Express® (PCIe) cards — originally designed for use in desktop computers — with any Mac® computer with a Thunderbolt port. Accommodating cards up to 7.75 inches long, the Echo Express SE II supports nearly every Thunderbolt-compatible PCIe card on the market, including double-width cards (PCIe card plus daughter card).

The original 10 Gb/sec Thunderbolt interface provided breakthrough bandwidth for external expansion, more than sufficient to support the maximum performance of most PCIe cards. However, some high-bandwidth cards, such as 16 Gb fiber channel and multiport 10 Gb Ethernet cards or multiple bandwidth-hungry cards, require more than 10 Gb/sec. Thunderbolt 2 removes this barrier by providing more bandwidth for demanding applications. Featuring 20 Gb/sec Thunderbolt 2 technology, the Echo Express SE II chassis squeezes every bit of performance out of the most demanding PCIe cards, ensures optimum performance with every compatible computer, and is backward compatible with computers equipped with 10 Gb/sec Thunderbolt. The Echo Express SE II equipped with Thunderbolt 2 will be available when Thunderbolt 2 hosts, such as the new Mac Pro®, ship this fall. Until then, Sonnet will ship the expansion chassis equipped with 10 Gb/sec Thunderbolt, and will include a coupon for a free exchange to Thunderbolt 2 (the customer pays only shipping and handling costs).

The Echo Express SE II was designed for users needing a simple way to connect two adapter cards to their computers, and it supports all but the longest Thunderbolt-compatible PCIe cards. Weighing just 3.7 pounds and measuring only 6.5 inches wide by 11 inches long by 4.6 inches tall, the SE II is compact and lightweight, yet its rugged aluminum case provides great protection for the cards. The new chassis supports two half-length (up to 7.75 inches long), full-height, single-width PCIe 2.0 x8 cards, and provides an additional space for a daughter card. Some specialty cards, such as RME’s HDSPe MADI FX card, Blackmagic Design’s DeckLink 4K Extreme, and the Lynx AES16e-50, include a daughter card that mates with and provides additional external connections to the main card. A daughter card occupies an adjacent PCIe card space without filling a slot. The SE II provides the space and mounting support for a daughter card without sacrificing a PCIe slot.

The Echo Express SE II ships with an external, 80-watt power supply. Like all Echo Express expansion chassis, the SE II has dual Thunderbolt ports to support daisy-chaining of devices and features a large, quiet, temperature-controlled fan to help keep hot-running cards cool. When not needed, the fan slows down to a whisper, making the SE II Sonnet’s quietest two-slot expansion chassis. The SE also conserves energy by automatically powering off when the computer to which it is attached sleeps or is disconnected.

The Echo Express SE II enables iMac®, Mac mini, new Mac Pro, MacBook Air®, and MacBook Pro® computers equipped with a Thunderbolt port to use Thunderbolt-compatible professional video I/O, audio interface, SAS and SATA HBA, 16 Gb and 8 Gb Fibre Channel, 10 Gb Ethernet, and RAID controller cards. The list of compatible cards is available on Sonnet’s website and is continually expanding as more cards are tested and certified. Like the other models in the Echo Express family, the Echo Express SE II was designed, engineered, and built by Sonnet in California.

“We are excited to collaborate with Sonnet on new levels of external PCIe performance,” said Jason Ziller, director of marketing for Thunderbolt at Intel. “With breakthrough speed, these products will provide a wide variety of workflows in a portable package.”

“Our new chassis offers a much quieter replacement for our Echo Express II two-slot Thunderbolt-to-PCIe expansion chassis, which provides 20 Gb/sec Thunderbolt 2 technology and is priced even more affordably,” said Robert Farnsworth, CEO of Sonnet Technologies. “Now, users considering the purchase of the new Mac Pro and other Thunderbolt 2 technology-enabled computers will be able to take advantage of the groundbreaking performance of Thunderbolt 2 technology using Sonnet’s Thunderbolt expansion chassis for PCIe cards.”

More information on the product and compatible PCIe expansion cards is available at www.sonnettech.com/product/echoexpressse2.html.

BLUEFISH444 CREATE & EPOCH 2K VIDEO CARDS RECEIVE COMPATIBILITY CERTIFICATION WITH SONNET’S EXTENDED RANGE OF THUNDERBOLT™ PCIE EXPANSION CHASSIS

Posted on 12.08.13 at 05:40

09 August 2013

BLUEFISH444 CREATE & EPOCH 2K VIDEO CARDS RECEIVE COMPATIBILITY CERTIFICATION WITH SONNET’S EXTENDED RANGE OF THUNDERBOLT™ PCIE EXPANSION CHASSIS

South Melbourne, Australia, July 30th, 2013…Bluefish444 manufacturer of the industry’s highest-quality uncompressed 4K/2K/HD/SD SDI video cards, announced the certification of its Epoch 2K and Create video cards with Sonnet Technologies Inc.’s full length family of PCIe Thunderbolt™ Expansion Chassis.

Bluefish444’s entire range of Epoch 2K and Create uncompressed 2K/HD/SD SDI I/O video cards have been successfully tested and qualified by Sonnet as Thunderbolt™ compatible when run with the Bluefish444 8.7.0 driver for Mac OSX 10.8.

The Sonnet Echo Express Pro, Echo Express III-D, Echo Express III-R and xMac Mini Server are all qualified with Bluefish444 Epoch | 2K and Create video cards for uncompressed 2K/HD/SD SDI capture, preview and mastering of digital content.

The Thunderbolt™ port on the range of Sonnet PCIe expansion chassis provides external PCIe device support for laptops and personal computers such as the Mac book Pro, iMac and Mac Mini and upcoming Mac Pro that do not otherwise provide slots to support PCIe cards. The second Thunderbolt ™ port on the range of Sonnet PCIe expansion chassis allows daisy chaining to other Thunderbolt enabled devices.

“Bluefish444 intends to provide our Mac OS X customers with the widest range of SDI I/O workflows available. Thunderbolt™ connectivity is a means to enable a flexible and portable solution for digital content creation utilizing all of our major features such as 2K, hardware scaling and 12 bit SDI I/O,” said Craige Mott, Managing Director, Bluefish444. “Sonnet, with its range of Thunderbolt ™ expansion chassis, makes this workflow possible for Bluefish444 customers.”

“Sonnet welcomes the compatibility of Bluefish444’s high quality SDI I/O PCIe video cards with
our family of full length PCIe expansion chassis. Sonnet customers will be able to access studio quality 2K SDI I/O via their laptops and personal computers through our collaboration”, said Greg LaPorte, VP Sales and Marketing, Sonnet Technologies. “Together with Bluefish444 we bring a high quality SDI digital content creation workflow to portable video artists”.

The Bluefish444 8.7.0 driver for Mac OSX 10.8 supporting the Thunderbolt ™ protocol and compatible with Sonnet expansion chassis is immediately available for Epoch and Create customers from the Bluefish444 homepage www.bluefish444.com free of charge.

Epoch 2K and Create video cards are available from Bluefish444 resellers worldwide.

About Bluefish444:
Bluefish444 is the manufacturer of the industry’s highest-quality uncompressed 4K/2K/HD/SD video cards for the Windows, Mac OS X and Linux operating systems. Its video cards are used in broadcast, feature film and post-production markets for editing, animation, compositing, color correction, restoration, digital intermediate, 3D and IPTV applications.

Bluefish444 cards have been used on award-winning feature films, commercials, music videos and sports events worldwide. Bluefish444’s range of video cards are incorporated in video servers, encoders, decoders and character generator solutions by numerous 3rd party OEM manufacturers, in addition to other niche & mainstream applications.

Founded in 1998, Bluefish444 is a division and brand name of Bluefish Technologies Pty Ltd., which is based in S. Melbourne, Australia. Its products are distributed via an extensive sales channel of OEMs, dealers, and system integrators globally. For further information, visit www.bluefish444.com

About Sonnet Technologies:
Sonnet Technologies Inc. is a leading provider of storage systems, Thunderbolt™ technology PCIe® expansion products, interface cards, and media readers for professional users in the audio, video, and broadcast industries. Sonnet’s Thunderbolt expansion products enable the use of pro audio I/O and DSP cards, pro video capture and transcoding cards, interface cards, and other high-performance PCIe cards with mini, portable, and all-in-one computers. The company’s product line features a range of high-performance, cost-effective, and reliable portable, desktop, and rackmount RAID storage solutions. For more than 25 years Sonnet has pioneered and brought to market numerous innovative and award-winning products that enhance the performance and connectivity of Mac®, Windows®, and other industry-standard computers. More information is available at www.sonnettech.com.

Method Studios Go KATANA – first in Southern Hemisphere

Posted on 19.12.12 at 22:55

The Method Studios VFX team at Lane Cove in Sydney has been steadily expanding all year and part of this process has been the development of a new VFX pipeline to include the Foundry produced lighting kit, Katana.

Head of 3D Gyuri Kiss says “We had a real need to create a lighting pipeline and our choices were to either spend a significant number of man hours building our own software or to employ the already existing Katana software. The choice was pretty clear as it meant we had an immediate solution.”

Our initial interest in Katana was based on many of our crew having backgrounds in Houdini and the similarity of the workflows between the two programs meant it would be easy for us to adapt to it.

After spending time in  R&D we felt we were ready to use the tools in a real life job and so embarked on an epic spot for Surya Pro (Indonesia). The spot involved 18 shots of a robot  trashing a city whilst in battle with the Surya logo.

Lead Lighting Artists Jensen Toms says “The whole job was great fun to work on and we realised very early on that the main advantage of employing the Katana pipeline was that it gave us flexibility as a node based system that let our artists update assets without changing the look of anything else. This meant we were able to get agency & client “look” sign off very early in the production, while the robot character was still in development, and simply update elements into scenes without any adverse effect as we went. It also meant that managing a large number of iterations in shots became a lot easier. We also used the Alembic format with Katana which allowed us to integrate both Houdini & Maya seamlessly”. Jenson went on to add “Yeah I have to say its just great once I have a lookdev set up, say with a character I can just update to a new character and it will inherit the look. Currently we have 5 people creating assets modelling texturing and I can keep up with the renders and update when there is new textures or models its great” Really enjoying working with this software.”

Katana has now become our tool of choice and we have enjoyed much collaboration with the Foundry team in developing future versions.

Method have now used their Katana pipeline on Surya Pro – Indonesian TVC (character & logo integration into live action plates) Seven  Psychopaths – Feature Film (blood fx), The Railway Man – Feature Film (in post production) and Fury Road – Feature Film (in post production).

AEC Software Releases FastTrack Schedule Go Project Management App for iPad

Posted on 13.09.12 at 23:51

— New iOS app delivers dashboard reporting and on-the-go access to projects for managers and team members —

STERLING, VA—Sep 5, 2012—AEC Software, a leading developer of productivity and project management software, today announced the release of FastTrack Schedule Go, a new mobile iOS version of the company’s flagship project management software, FastTrack Schedule. With the new iPad application, FastTrack Schedule 10 and Microsoft Project users gain anywhere, anytime access to their project plans and actionable insights into project performance through a Project Dashboard.

Today’s managers and teams need constant access to their projects to stay informed of changes, achievements, and action points. FastTrack Schedule Go makes it easy to manage and present projects when working remotely, traveling to job sites, and visiting with clients.

Today’s managers and teams need constant access to their projects to stay informed of changes, achievements, and action points. FastTrack Schedule Go makes it easy to manage and present projects when working remotely, traveling to job sites, and visiting with clients.

FastTrack Schedule Go has been designed as an on-the-go compliment to FastTrack Schedule 10 and Microsoft Project, offering the features that project managers and team members need most when analyzing, vetting, and presenting projects remotely. With full Dropbox integration, accessing and sharing projects and status reports is quick and easy.

FastTrack Schedule Go provides many of the popular presentation and reporting features of the FastTrack Schedule Windows and Mac desktop versions. Key features include:

  • Project Dashboard – Analyzes project details and delivers key performance indicators in vivid graphs. Drill-down into dashboards for a deeper look into Project Health, Project Status, Project Completion, Project Costs, Look Aheads, and an overall Project Scorecard. These high-level summaries are great for client, stakeholder, and team briefings.
  • Compatible with Microsoft Project – FastTrack Schedule Go is also the perfect mobile companion to Microsoft Project. Open and view Microsoft Project MPP, MPT, XML files on your iPad and get the same great dashboard insight into project health as you do with FastTrack Schedule files.
  • Works with Dropbox – With Dropbox integration, it’s easy to access and share projects with team members. Open files directly from a specialized FastTrack folder and save entire schedules and dashboard reports back to Dropbox.
  • Timeline and Resource Views – Eye-catching Gantt charts and resource graphs provide a clear picture of project status whenever and wherever you need it. View resource workloads in detailed timelines and dashboards that report progress, costs, and upcoming tasks.

Compatibility, Pricing, and Availability
Compatible with FastTrack Schedule 10 Windows and Mac versions and Microsoft Project, FastTrack Schedule Go for iPad (running iOS 5 or above) is available now from the App Store for a limited-time introductory price of AUD$10.49 through September 20, 2012 (AEST).

About FastTrack Schedule
FastTrack Schedule project management software helps teams easily plan, report, and manage projects. To receive a free 21-day trial, download free project management templates, or view video tutorials, please visit www.aecsoftware.com.

About AEC Software
Headquartered in Sterling, VA, AEC Software, Inc. develops and publishes project-focused and business productivity solutions for Windows, Mac, and other operating systems. Fortune 500 companies and industry leaders use AEC Software’s products to schedule activities, manage project information, and achieve project goals. For more information about AEC Software and its productivity solutions, visit www.aecsoftware.com.

Fusion-io Accelerates SIGGRAPH with Fusion ioFX

Posted on 07.08.12 at 01:25

Adobe, ASSIMILATE, Boxx Technologies, Thinkbox Software, Tweak Software, NextComputing, Maingear Computers, Supermicro and ProMAX Team Up with Fusion-io to Power Creativity in VFX Production

LOS ANGELES – Aug. 6, 2012 [SIGGRAPH 2012 trade show booth #813] – Fusion-io (NYSE: FIO) today announced that it is collaborating with many of the industry’s leading entertainment technology companies to demonstrate how the Fusion ioFX can accelerate powerful entertainment production applications at SIGGRAPH 2012. The Fusion ioFX is being used to boost application performance in demonstrations with many hardware and software industry leaders at the show, including Adobe®, ASSIMILATE, Boxx Technologies, Thinkbox Software, Tweak Software, NextComputing, Maingear Computers, Supermicro and ProMAX.

Digital artists rely on Adobe Creative Suite® 6 Production Premium to capture their ideas and bring them to life,” said Bill Roberts, director of video product management at Adobe. “The Fusion ioFX provides artists who are using data-intensive media with a faster workflow, making it ideal for accelerating visual effects and motion graphics work from broadcast design all the way to 4K stereoscopic compositing.

Designed to eliminate data bottlenecks that slow the creative production process for digital artists, the Fusion ioFX enables creative professionals to meet deadlines while exploring more artistic possibilities by bridging the performance gap between workstations and today’s powerful digital content creation applications. From footage capture in the field, to post-production of the film, the ioFX is architected for uninterrupted manipulation of digital content in real time.

ASSIMILATE’s SCRATCH® DI tool will be featured in the Fusion-io booth to playback 4K uncompressed video content in real-time. “SCRATCH is the industry’s premier conform, color grading and finishing solution designed to meet the unique requirements of file-based workflows in film, television and commercials,” said Steve Bannerman, VP of Marketing at ASSIMILATE. “We’re looking forward to showcasing SCRATCH along with Fusion-io at SIGGRAPH 2012 to demonstrate how our artists can accelerate their DI workflow with the ioFX to get uncompressed 4K playback with room to spare.

At SIGGRAPH, Fusion-io will unveil the winners of the Project ioFX video production contest at booth #813 on Wednesday, August 8 at 2 pm PT. Project ioFX was created to free artists from creative constraints to tell the ioFX story in their own words. Artists were asked to create their own 60-second short and share it on the Fusion ioFX Facebook page. Selected from over 60 entries by Project ioFX judges Steve Wozniak, Danny Trejo and Rob Legato, the grand prize winner will receive a Fusion ioFX, a Red Scarlet Camera, Adobe Creative Suite 6 Production Premium software, Maingear workstation and other prizes.

Fusion-io is pleased to be teaming up with many of the industry’s most trusted solution providers to help usher in a new era of creativity in visual effects production,” said Vincent Brisebois, Fusion-io Director of Visual Computing. “When wait times are nearly eliminated with the power of Fusion ioMemory for the workstation, artists can explore more creative possibilities, and application developers can again work on adding more new features without worrying about complexity and processing speeds. With the support of the industry visionaries we’re working with at SIGGRAPH 2012, the ioFX is ushering in a revolution from the largest of studios to boutiques and even independent artists.”

To see the ioFX in action and learn more about demonstrations at SIGGRAPH, please visit Fusion-io booth #813 at SIGGRAPH 2012. More information on the Fusion ioFX for workstation production can be found at http://www.fusionio.com/iofx. To learn more about Fusion-io, go to http://www.fusionio.com. Follow Fusion ioFX on Twitter at http://www.twitter.com/fusioniofx and on Facebook at http://www.facebook.com/fusioniofx.

About Fusion-io

Fusion-io has pioneered a next generation storage memory platform for shared data decentralization that significantly improves the processing capabilities within a datacenter by relocating process-critical, or “active,” data from centralized storage to the server where it is being processed, a methodology referred to as data decentralization. Fusion’s integrated hardware and software solutions leverage non-volatile memory to significantly increase datacenter efficiency and offers enterprise grade performance, reliability, availability and manageability. Fusion’s data decentralization platform can transform legacy architectures into next generation datacenters and allows enterprises to consolidate or significantly reduce complex and expensive high performance storage, high performance networking and memory-rich servers. Fusion’s platform enables enterprises to increase the utilization, performance and efficiency of their datacenter resources and extract greater value from their information assets.

Note on Forward-looking Statements

Certain statements in this release may constitute “forward-looking statements” within the meaning of Section 21E of the Securities Exchange Act of 1934 and Section 27A of the Securities Act of 1933, including, but are not limited to, statements concerning the our collaborations with entertainment technology companies with respect to our Fusion ioFX product and the anticipated benefits of these collaborations for end users, as well as the anticipated benefits our products and technology for users. These statements are based on current expectations and assumptions regarding future events and business performance and involve certain risks and uncertainties that could cause actual results to differ materially from those contained, anticipated, or implied in any forward-looking statement, including, but not limited to, the risks that the end users of our products may not realize the anticipated benefits, and such other risks set forth in the registration statements and reports that Fusion-io files with the U.S. Securities and Exchange Commission, which are available on the Investor Relations section of our website at www.fusionio.com. You should not rely upon forward-looking statements as predictions of future events. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee that the future results, levels of activity, performance or events and circumstances reflected in the forward-looking statements will be achieved or will occur. Fusion-io undertakes no obligation to update publicly any forward-looking statement for any reason after the date of this press release.